MARKET TRENDS JUL 22, 2020

Why Real Estate’s Digital Tools are Here to Stay

The home buying process used to entail visiting numerous properties with your real estate agent in the hopes of finding a perfect fit. It took lots of time and effort but was deemed necessary to become a homeowner. But thanks to platforms like Hubzu, buyers understand that technology is now the key to an efficient homebuying process. This has been further exasperated by the COVID-19 pandemic, which completely halted most in-person operations.

Mobile optimization is key

The average American adult spent three and a half hours on mobile devices each day in 2019, and this amount is expected to hit over four hours by 2021. Internet habits have been shifting towards mobile, and real estate platforms have started to facilitate the home buying process through smartphones and tablets as a result.

The Hubzu app demonstrates these benefits by giving users the flexibility to search and bid on properties entirely through the app. By giving investors a real estate transaction tool in the form of an app, Hubzu is able to accommodate the online habits of real estate investors.

Online listings are necessary

While in-person operations came to a halt, online listings were still providing investors with an avenue to search and find properties. This exhibits the convenience of online platforms as they offer another way to invest in real estate while other avenues were forced to close their doors. Thanks to online platforms, both active and passive buyers inspect properties from the comfort of their homes.

Virtual tours are the new normal

Real estate companies have noticed a sharp spike in demand for virtual tours as a result of COVID-19, and for good reason. Virtual tours offer an alternative to in-person tours and allows the buyer to immerse themselves while adhering to social distancing requirements. And if you’re looking to invest in a different area, virtual tours can help you analyze the property even when you’re miles away.

While in-person viewings and interactions are limited at a time like this, platforms like Hubzu facilitate social distancing by allowing buyers to complete much of the home buying process online. To better understand how online marketing platforms make life easier for real estate investors and traditional homebuyers, start looking up properties on Hubzu today!

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